Research-backed developmental toy kits delivered monthly, designed by child psychologists for ages 0 to 5 years. Every toy has a purpose.
1,00,000+
Parents Counseled
15+ Years
Child Psychology
NPS 9+
Parent Rating
Slide to your child's age and see exactly what they need at every month — from birth to school readiness.
Newborn
Month 0
You're not alone. These are the top concerns we hear from parents of 0-5 year olds every single day.
"My baby is glued to the phone. I don't know what else to give them."
"I buy toys but they just lie in the corner. Are they even right for my child's age?"
"Is my child's development on track? Other kids seem to be ahead."
"Amazon shows 10,000 results. Which ones actually help my child grow?"
Three simple steps. Curated by child psychologists, not algorithms.
Select from 10 precise age bands. We match your child to the perfect developmental kit.
A curated box of 6-11 toys covering all 5 developmental domains, plus a parent guide and milestone checklist.
Track milestones, celebrate progress, and see your child thrive across cognitive, motor, language & emotional skills.
Each toy is carefully selected to stimulate a specific area of your child's growth. No random toys — every item has a purpose.
Problem solving, memory, cause & effect
Speech, vocabulary, communication
Crawling, walking, balance, coordination
Grip, dexterity, hand-eye coordination
Bonding, empathy, self-regulation
Designed by an Expert
A practicing child psychologist with 15+ years of experience, Sudheer has personally counseled over 1,00,000 parents and delivered 500+ talks in schools and colleges across India. Every toy in our kits is selected based on developmental science, not marketing trends.
15+
Years Experience
1L+
Parents Counseled
500+
School Talks
"90% of brain development happens before age 5. The toys your child plays with in these years literally shape their brain. That's why we don't leave it to chance."
Parent Rating
Real stories from real families across India.
"My 7-month-old was always on the phone. Since we got the Little Explorer kit, she's fascinated by the stacking cups and shape sorter. Screen time dropped by 70% in 2 weeks!"
Ramya S.
Mother of 7-month-old | Bangalore
"As a father, I never knew what toys to buy. The Pro kit for my 3-year-old came with a climbing triangle and cooperative games. Now we have dedicated 'play learning' time every evening."
Vikram K.
Father of 3-year-old | Hyderabad
"I have a 1-year-old and a 4-year-old. Getting age-specific kits for both means no more guessing. The grandparent cards in Telugu are a bonus — my mother-in-law uses them every day!"
Anjali M.
Mother of 1 & 4-year-old | Vizag
Every tier includes a parent guide card, milestone checklist, and grandparent activity card. Delivered to your door.
Quarterly: ₹2,199 (save ₹198)
Quarterly: ₹3,599 (save ₹298)
Quarterly: ₹5,499 (save ₹498)
All prices in INR. Free delivery across India. Cancel or pause anytime.
Our kits are designed for children from Birth to 5 years (0-60 months). We have 10 precise age bands, each with toys specifically matched to that developmental stage. As your child grows, their kit automatically evolves with them.
Absolutely. All toys are carefully selected for age-appropriateness and safety. For babies (0-12 months), we only include soft, BPA-free, non-toxic toys with no small parts. Every toy is reviewed by our child psychologist team before inclusion.
Amazon gives you 10,000 options with no guidance. We give you exactly the right 6-11 toys for your child's specific age and developmental stage. Each toy targets a specific domain (cognitive, motor, language, emotional). Plus you get a parent guide explaining how to play with each toy for maximum development. You're not just buying toys — you're investing in guided development.
Essentials (₹799): 6 core toys covering all 5 domains. Perfect foundation.
Plus (₹1,299): 9 toys including sensory and musical additions, premium packaging, and video guides.
Pro (₹1,999): 11 toys including large premium items (activity gyms, walkers, bikes), handmade artisan toys from Kondapalli/Channapatna, and a personal call with our founder.
Yes! We deliver across India. Delivery is free for all tiers. Standard delivery takes 3-5 days. Pro tier customers get priority Blue Dart delivery (1-3 days). Same-day delivery available in Hyderabad via Dunzo.
Yes, anytime! You can pause for a month (travel, vacation) or cancel with no questions asked. Just message us on WhatsApp. We believe parents should stay because they love it, not because they're locked in.
Each kit is designed for a specific age band, so we recommend one kit per child for the best developmental match. However, we offer a sibling discount of 20% on the second subscription. Contact us on WhatsApp for the family bundle.
We accept UPI (Google Pay, PhonePe, Paytm), credit/debit cards, net banking, and bank transfers via Razorpay. All payments are secure and encrypted. You can also pay via cash on delivery in Hyderabad.
Join thousands of parents across India who are investing in their child's development — one kit at a time.